The Imaginary Foundation is a think tank from Switzerland that does experimental research on new ways of thinking and the power of the imagination. To avoid direct publicity, the Imaginary Foundation‘s team has sought clothing as an unlikely vehicle for bringing their ideas beyond the academic realm and into popular culture. Featuring bright colors and luscious detail, the designs are a refreshing change of pace. Go get it now!

1. Liquid Logo

2. Eyes Open

3. New Generation

4. Shape Of Sound

5. Tools

6. Parallel Universe

7. Ribbon